Alchemy Billboard Design for Brand Launch
Alchemy Canna Co. reached out for a solution to promote the brand before they officially opened. They wanted to to use a billboard located about their new store. The issue faced during this process was that the design could not promote cannabis in any way, definitely a problem when trying to design for a cannabis brand.
The solution was to design vague elements that represented the brand. Since the store is located directly under the billboard this helped with any confusion of what was being promoted.
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